Explore the challenges and strategies for measuring ROI in Public Relations, including insights on Marketing Mix Modeling and the Barcelona Principles, in Bryan Tritt's article.
Explore the challenges and strategies for measuring ROI in Public Relations, including insights on Marketing Mix Modeling and the Barcelona Principles, in Bryan Tritt's article.
Insights on relationship-building, aligning business goals, understanding customers, and more. Whether a large corporation or a small business, the principles discussed can be adapted to various scenarios, offering readers actionable takeaways even without listening to the podcast.